Tiana Von Johnson is a self-made millionaire mogul, multi-business entrepreneur, publisher, author, highly sought-after branding coach and a woman who at 27-years-old quit her 9-to-5 job and tried her hand at entrepreneurship. She became the highest paid, African-American real estate broker on Wall Street in New York City during one of the worst economic times in history. Using the skills she developed in Corporate America, good judgement and sound intuition, she mastered the art of branding and business. She successfully hired and trained more than 50 employees and generated over $1 million in her first year in business.
Today, Tiana is living the life she loves. Using her extraordinary gifts, she has developed a significant following among entrepreneurs around the world who seek her wisdom, advice and coaching. Teaching from the heart and armed with a tremendous amount of life and business lessons, she has a knack for touching lives and helping people grow their businesses and brands. As a motivational speaker, she shares her story of faith, sacrifice and determination in the most real and charismatic way, inspiring audiences across the globe. Tiana is a true entrepreneur in every sense of the word.
BORN TO WIN
Born and raised in the Bronx, New York, Tiana began her climb to success when she was only seven-years-old. She developed a skill for negotiation and a love for entrepreneurship helping her father sell records on the streets of Harlem. She also honed her creative genius by watching her mother do hair, sew, cook, make dolls and design flowers. Combining the entrepreneurial and creative talents of her parents, she became quite a formidable force. She excelled at work and held various leadership positions in human resources rising quickly through the ranks.
She put herself through college and received her Bachelor’s in Business Administration at the age of 20; one year later she completed her Master’s in Business Administration, both from Metropolitan College of New York. Later she pursued her Ph.D. in Business Administration & Organizational Leadership from the University of Phoenix. Although she was determined and reached high levels of education and success, she felt this was not her true calling. Miserable with the predictable routine of her day job, the then 27-year-old single mother of two living paycheck-to-paycheck, took a step out on faith, quit her job and tried her hand at building a real estate empire.
BEYOND REAL ESTATE
As fate would have it, in 2014 Tiana scaled back her real estate operations and once again launched a new business. After providing business development consulting to several business owners in the beauty industry and helping them achieve tremendous success, she realized that she needed to be part of the $72 billion dollar industry. She launched Ambition By Tiana Von Johnson, the first-of-its-kind, high-end beauty subscription and AMBITION Fit, a health and wellness business. Once again, in less than one year, she generated over $1 million. As much success as she achieved in the industry, Tiana realized that her true calling is helping others. She used this experience to focus on teaching beauty entrepreneurs how to build their million dollar brands. Her business consulting and annual Beauty Business Boot Camp & Networking Luncheon provides a platform for beauty professionals and enthusiasts to gain global connections, training, access to celebrities, and new opportunities to create and grow successful beauty enterprises.
RISE OF A MOGUL
Although real estate was never Tiana’s true passion, she used it as a stepping stone to generate the money she needed to do the things she really wanted to do. After the first year in her booming business, Tiana rented a $10,000 per month, 5,000 square foot Wall Street space for the headquarters of her luxury real estate firm, GoldStar Properties of NY. Later she launched a second business, Madison Layne Real Estate, a boutique firm for individuals seeking affordable housing, and a third business Minority Investors Alliance (MIA), a national investment company assisting minorities in the acquisition of investment properties in hot markets throughout the country—both generating millions. Her companies became a huge success and her television reality series, Powerhouse, that documented her life as a top Wall Street businesswoman, was picked up by the NBC Style Network. She received countless television and media features on TV One, Black Enterprise, CNN, Hot 97, Crain’s New York Business, Curbed, News 12, The Real Deal and more.
Faced with fears, employee turnover, lawsuits, foreclosure, bankruptcy, loss of family and friends, and many other setbacks, the determined young mogul in the making was determined to win and pushed through all of the trials and tribulations.
EXPANDING AN ENTREPRENEURIAL EMPIRE
As Tiana reflects on her journey, she never imagined it would lead her to the life she has today. She coaches hundreds of entrepreneurs all around the world, from her estate in Franklin Lakes, NJ. She helps entrepreneurs across industries build their million dollar empires through her private coaching and mastermind club. She collaborates with aspiring and seasoned business owners to turn their dreams into a reality by working with them to declutter their ideas, build on their passions and win. She has an incredible mind and her strategies and relationships produce real results. The way she thinks, creates and develops ideas for her clients is absolutely unbelievable. She has a creative gift and helps people birth ideas, identify new revenue streams, build on existing concepts, attach celebrities to their brand, launch product lines, expose them to new opportunities and most importantly help them “beeline to the money and head straight to the bank.” In addition, she partners with celebrities such as Master P, Lil’ Mo, Syleena Johnson and others to host celebrity business master classes and meet-&-greets where they lend their expertise and celebrity status to help entrepreneurs.
Tiana has a heart for giving back. In 2012, she launched Women Doing It Big (WDIB), an organization that educates, empowers and encourages women (and men) around the world to build their businesses, communities and families through entrepreneurship. Her popular signature WDIB Conference is held annually in various cities and has featured some of the biggest celebrities including Naturi Naughton, Kenya Moore, Elise Neal, Monifah, Amanda Seales, Emily B, Antonique Smith, Robert Christopher Riley, Dr. Jamal Bryant, Déjà Vu, Brooklyn Tankard, DJ Duffey, Dutchess, Lisa Nicole Cloud and more. Her recently launched WDIB Magazine features entrepreneurial women in business, film & television, fashion & beauty and beyond and can be found on newsstands and in Barnes & Noble and Books-A-Million bookstores nationwide.
As a humanitarian, Tiana created the Victim to Victory (V2V) project to give women a voice, through speaking engagements, books and various documentaries, to tell the world about their individual hardships and how they ultimately were able to forge a new path. Her best-selling book and documentary film, Victim to Victory: 12 Unbelievable Stories of Heartache, Healing and Hope, chronicles the lives of women who rose above their own devastating circumstances to realize a world full of new promise and hope.
AWARDS & ACCOLADES
Tiana is the recipient of numerous prestigious awards throughout her career, including two Honorary Doctor of Philosophy degrees for over 15 years of global business development and philanthropic initiatives, an Award of Recognition by Senator Jeffrey D. Klein for her exemplary leadership and dedication to the people of New York and an Award of Recognition by Bronx Borough President Ruben Diaz, Jr. for her contributions to future leaders through her “Brand the Kids” teens and tweens coaching program.
Tiana is a true mover and shaker who is just getting started. She is working on several new ventures including breaking into the gaming industry with a line of entrepreneurship-inspired board and card games, a motivational album, and podcast and new television show. For her, expansion is about constantly evolving, meeting people where they are, guiding them and cultivating their potential to create brand new possibilities that ensure long-term, sustainable success. When it comes to business, there are no boundaries, only exciting endeavors that have yet to happen.
Tiana is a super mom of three. Two handsome teenage boys, T J and Tristen, and her adorable Yorkie Cartier.